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The Communiqué News

Paradise, which was released on June 16th, follows the duo's collaboration on the international successes Hypnotised and In the Dark, both of which were on the German producer and Grammy winner's 2021 album Exotica.


Pritish Bagdi

Sophie & the Giants & Purple Disco Machine return with the immediate club favorite Paradise

Sophie and the Giants and Purple Disco Machine reunite for their new track Paradise, reuniting one of modern pop music's most inventive and successful collaborations.

After two chart-topping singles, the duo reunites to produce the summer anthem of 2023.

After crafting the song this time, Sophie realised there was only one person who could completely realise Paradise's club-dominating potential: her friend and artistic foil Purple Disco Machine, AKA Tino Piontek.

“I wrote this song as a classic dancefloor hit, welcoming you into my Paradise,” explains Sophie of the new single. “It’s so hypnotic that hedonistic arms will pull you onto the dance floor and make you want to scream out the lyrics while doing things you’ll regret.”

Driven by shimmering synths, an irresistible disco click, and Sophie’s enveloping vocals, Paradise is an evocative escape into a landscape of neon lights, pulsing strobes, and kinetic limbs as the song cascades across the dancefloor, enchanting bodies and minds as it goes.

“I hope Paradise makes people feel completely free and libera, like nothing else matters but this moment,” declares Sophie. “Whoever you are, forget about what is bringing you down ,kiss somebody and move your body to this song!”

Sophie and the Giants and Purple Disco Machine’s first collaboration, 2020’s Hypnotized, was a global hit amassing 425 million streams and 120 million plays on YouTube as it topped charts across Europe. Their second track together, 2022’s In The Dark, has already reached 200 million combined streams and was Number 1 on APC’s chart for the whole of the EU. Both songs have gone Gold and Platinum in a host of countries since their releases.

This long-term success stems directly from Sophie and Tino's strong creative and artistic understanding, which they formed while working together in the studio and on which Paradise draws.

"I'm so excited to be collaborating with Purple Disco Machine for the third time," Sophie says of their most recent musical collaboration. "After the way we worked together on Hypnotised and In The Dark, I knew as soon as I wrote Paradise that it was meant for the two of us."

The new single follows the success of Sophie and the Giants' last single, DNA ft Mearsy, released earlier in 2023, as well as last summer's We Own The Night, which both confirmed the London-based artist's dancefloor credentials. Sophie's tracks have now been streamed over 125 million times (excluding collaborations) have now been streamed over 125 million times internationally, and she has 3.8 million regular Spotify listeners.

Following a series of praised European gigs in late 2022, Sophie and The Giants have announced a 2023 tour, which will include a full sweep of European festivals and a September headline tour, providing a summer Paradise for everyone.


















AquaKraft Group Ventures, a global leader in sustainable water solutions, is pleased to announce the soft launch of pa (AAPA), a breakthrough point-of-use disinfection system built purely for homes and domestic use. pa(AAPA) provides a new way to supply green, sustainable, and bacteria-free drinking water, ensuring household health and well-being while minimising environmental effects.

A Water-Positive, Green, & Sustainable Drinking Water Solution for Homes & Domestic Use.


आpa(AAPA), a brainchild of Dr. Subramanya Kusnur - Founder Chairman & CEO of AquaKraft, is developed in collaboration with the esteemed Institute of Chemical Technology (formerly known as UDCT), आpa(AAPA), unique disinfection technology has undergone rigorous testing and validation. This cutting-edge solution sets a new standard in home water disinfection, guaranteeing bacteria-free water for everyday consumption.

Speaking on the occasion, the Hon’ble Vice Chancellor of the prestigious Institute of Chemical Technology, Prof. Aniruddha Pandit said “I am very pleased with the soft launch of आpa(AAPA), which has been developed under the joint R&D agreement between ICT & AquaKraft. Under this agreement, it is our firm endeavor to innovate green, water +ve & sustainable solutions for contamination in drinking water, sanitation & sewage. AAPA is in alignment with the National Green Tribunal directive for TDS in water under 500 and will provide bacteria-free water while preserving the natural minerals. I congratulate Dr. Subramanya Kusnur and Team AquaKraft for having taken this innovation to the market for the benefit of one and all.”


APA's key features include:

Point of Use Disinfection System: आpa(AAPA’S) system is strategically designed to be installed at the point of water usage in homes and domestic settings. This ensures that every drop of water consumed is free from harmful bacteria and contaminants.


Green and Sustainable Approach: Recognizing the importance of sustainability, आpa(AAPA) prioritizes eco-friendly practices. The system requires minimal inlet pressure, resulting in significantly reduced power consumption compared to traditional solutions. By conserving energy, आpa (AAPA) contributes to a greener future.


Water Conservation: आpa (AAPA’S) system is designed to minimize water wastage. Unlike conventional systems that waste water during backwashing, आpa(AAPA) optimizes water usage, making it a water-positive solution.


Low Maintenance: आpa (AAPA) understands the importance of convenience for homeowners. The system has been engineered for hassle-free operation and requires very low maintenance. This saves valuable time and effort for users, ensuring a seamless user experience.


NSF Certified Components: आpa (AAPA) utilizes components that are NSF (National Sanitation Foundation) certified. This certification guarantees the quality, safety, and reliability of the materials used, providing customers with peace of mind.


Compliance with Green Standards: आpa (AAPA’S) technology aligns with the National Green Tribunal ruling, ensuring that the Total Dissolved Solids (TDS) in the water remain below 500. This compliance ensures that the water provided by AAPA meets the recommended standards for consumption and contributes to a healthier lifestyle.


Further commenting, the man behind the elegant design of आpa (AAPA), Vinay Rao said “If you have a look at the design, we were directly inspired by the beautiful waves of flowing water, with a frosted finish to symbolise the purity and translucency of glaciers. The name AAPA comes from the Sanskrit word for water. This elegant design will surely enhance your kitchen’s style while making you one step more sustainable.”

AquaKraft believes that access to clean, safe drinking water is a fundamental right for every individual. To this effect, the R&D partnership with ICT enables us to innovate sustainable solutions for existing and emerging contaminant profiles. With the soft launch of आpa (AAPA), we aim to make this vision a reality for homes and domestic settings. By providing an innovative solution that combines cutting-edge technology, sustainability, and water conservation, आpa (AAPA) is set to revolutionize the way people access and consume drinking water in their everyday lives.” Said Dr. Subramanya Kusnur, Founder Chairman & CEO, AquaKraft Group Ventures.

आpa(AAPA) was a soft launch under a joint initiative between International Indian Film Academy (IIFA) & AquaKraft called Be Water +ve – a global water sustainability influencer program. AAPA will leverage the 800 million strong audiences to proliferate & influence sustainability in water leading to all round wellness.”

Commenting on the opportunity, C.Sridhar, Director AquaKraft Group Ventures said “The India Water purifier market size reached USD 2.7 billion in 2022 and is expected to reach USD 5 billion by 2028, exhibiting a growth rate (CAGR) of 10.42 % during 2023-2028. (source www.imarcgroup.com). AAPA with its distinctive environment-friendly features contributing to a healthy lifestyle is well poised to revolutionise the home filtration segment.”


To know more and register for early bird pricing, please visit https://bewaterpositive.in/aapa-sustainable-water-purifier/





Mercedes-Benz has launched a limited-edition toy and apparel capsule collection with premium art toy designer Superplastic.


On June 21, a reinvented version of the Wackeldackel, the nodding-head dashboard dog that has decorated cars all around the world, was introduced at an event in New York City.


Pritish Bagdi

Mercedes-Benz  Superplastic

The 12-inch wooden sculpture, Dubbed the Superdackel, is carved from cherry, maple, walnut, and alder wood and is pictured wearing a Mercedes three-pronged star insignia as a necklace. The Superdackel is limited to 65 pieces and costs $3,500 USD.

Mercedes-Benz Superplastic

Mercedes-Benz/ SMercedes-Benz/ Superplasticuperplastic

Mercedes-Benz Superplastic

IAll mage: Mercedes-Benz/ Superplastic official




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