Fashion and beauty brands celebrate 80 years of Tweety

Tweety Pie, one of Looney Tunes most beloved characters, is celebrating its 80th anniversary with several fashion and beauty collaborations, including with MCM, Loungefly and Ugly Dukling Beauty.

Swati Bhat

MCM

Tweety Pie, one of Looney Tunes most beloved characters, is celebrating its 80th anniversary with several fashion and beauty collaborations, including with MCM, Loungefly and Ugly Dukling Beauty.

Each of the collaborations, organised by Warner Media Global Brands and Experiences, part of Warner Bros. Discovery, pays homage to the adorable yellow canary to showcase Tweety’s “endearing personality” ahead of the animated character’s birthday on November 21.

Pam Lifford, president of Warner Media Global Brands and Experiences, said in a statement: “For eighty years, Tweety has marched to the beat of his own drum, inherently representing what it means to be unapologetically yourself. His endearing personality has made him a pop culture favourite and he’s known for making appearances in the most unexpected ways.

“As a key member of the Looney Tunes franchise, we definitely wanted to celebrate Tweety’s 80th in a big way and are excited for the year-long celebration ahead. Keep your eyes out for him to pop up anywhere, from fashion to collectibles and more.”

One of the highlighted collaborations is with luxury leather label MCM, which has launched a 30-piece capsule collection featuring Tweety on totes, crossbody bags, and backpacks, as well as jacquard mohair sweaters, organic cotton hoodies, T-shirts and a bucket hat.

The Looney Tunes x MCM collection is available online, in MCM stores and global pop-ups. The brand has also decorated its stores with Tweety imagery and added augmented reality effects to offer an immersive experience with sharable social moments for fans.

Fan-focused accessory company Loungefly is also celebrating the yellow canary with two all-new, Tweety-inspired products, including a plush backpack with Tweety’s big, blue eyes and wings, as well as a wallet, crafted from vegan leather, featuring the bird with Sylvester.

Loungefly

While Ugly Dukling Beauty has created a limited-edition box collection of luxury 3D magnetic eyelashes allowing fans to recreate Tweety’s adorable yet mischievous eyes. The curated collection features four classic statement lashes, presented in a Tweety-themed keepsake packaging.

Ugly Dukling Beauty

#thecommunique #tc #tcn #tweety #warnermedia ##looneytunes #fashion

Introducing New Tools for Creators to Build Businesses on Facebook and Instagram

"At Meta, we’re building products to help creators reach an audience, grow their communities and earn a living. During Creator Week 2022, we’re inviting creators around the world to join us in growing their careers, connecting with peers and building a future together. We’re also announcing new ways creators can earn money on Facebook and Instagram."

Pritish Bagdi

Updates to Digital Collectibles

Creators will soon be able to make their own digital collectibles on Instagram and sell them to fans, both on and off Instagram. They’ll have an end-to-end toolkit — from creation (starting on the Polygon blockchain) and showcasing, to selling. People can easily support their favorite creators by buying their digital collectibles directly within Instagram. We’re testing these new features with a small group of creators in the US first, and hope to expand to more countries soon.

We’re also expanding the types of digital collectibles that you can showcase on Instagram to include video and adding support for the Solana blockchain and Phantom wallet, in addition to the blockchains and wallets that we already support. Lastly, information for select collections where the metadata has been enriched by OpenSea, such as collection name and descriptions, will now be available on Instagram.

Audience Support for Creators

We’re making it easier for people to show appreciation for their favorite creators across our apps, which helps creators strengthen their community and build their business.

Subscriptions on Instagram

We’re expanding access to subscriptions on Instagram to all eligible creators in the U.S., so more creators can earn predictable income and connect more deeply with their most engaged followers. Since launching subscriptions earlier this year, we’ve seen creators like Cole Sprouse (@colesprouse), Alan Chow (@alanchikinchow) and Skai Jackson (@skaijackson) use subscriptions to get even closer to their most engaged supporters.

Stars and Gifts

We are making it easier for people to discover Stars on Facebook by automatically enabling Stars on public creator content — including Reels. This means that people can learn about and use Stars in more places across Facebook. We are testing with a select number of creators globally.

For creators already using Stars, we’re launching new features to make it easier to earn Stars and interact with Star senders:

• Bringing Stars Party to Reels. A Stars Party is a Stars community challenge that ends in a celebration if the creator reaches their goal.

• Testing a new set of virtual gifts tailored to specific content. For example, if you’re watching a puppy reel from your favorite pet creator, you’ll be able to send that creator a dog-themed gift.

• Giving creators more tools to engage with Stars senders, like adding a filter in Comments Manager that displays all of a creator’s Stars comments in one place. In this surface, creators will be able to reply to multiple comments at once.

• Bringing Stars to non-video public content like photos and text posts.

We’re introducing gifts on Instagram, starting with Reels, so creators have a new way to earn money from fans who love their Reels. To support their favorite creators, fans can send gifts on Reels by purchasing Stars within Instagram. We’re testing this with a small group of creators in the US first, and hope to expand to more creators soon.

Professional Mode for Facebook Profiles

We’re launching professional mode for Facebook profiles, a new profile setting that allows creators around the world to build a public presence while maintaining their personal Facebook experience. Professional mode offers creators, and anyone that wants to become a creator, a set of tools and opportunities to begin growing a global community from their personal profile. With professional mode, creators can become eligible to earn money through Stars, ads on Facebook Reels, in-stream ads and Reels Play. They will also have access to content and audience analytics, educational resources and more.

#thecommunique #tc #tcn #metatainment #lifestyle #meta #facebook #instagram

Global Fashion Agenda to launch new film series on sustainability in fashion

Global Fashion Agenda (GFA), the non-profit organisation that encourages industry collaboration on sustainability in fashion, is launching a film series with the BBC in 2023.

Swati Bhat

The series will be produced for the GFA by BBC Storyworks Commercial Productions and will focus on social and environmental sustainability in the fashion industry. It will be hosted on a dedicated BBC.com microsite and will offer an immersive experience with in-depth coverage spanning films, articles, infographics and animations.

Its aim is to educate consumers as to the scale of the issue and the promise of solutions, while also galvanising leaders in the sector to follow the blueprint of those that have been successful.

Federica Marchionni, chief executive of the Global Fashion Agenda, said in a statement: “We are delighted to be working with BBC StoryWorks to amplify educational content on sustainability in fashion.

“Indeed, to transform the industry and become net positive, it is crucial that we keep inspiring and educating people about the ways we can produce, distribute, and consume fashion sustainably. For a world beyond the next season, we invite everyone to learn and be part of a needed and possible change.”

GFA hopes to showcase the challenges facing the fashion industry in becoming more sustainable, as well as highlighting the progress being made and is calling on members of the GFA network to share their stories for potential inclusion in the series regarding social impact, materials, stewardship, and circularity.

Simon Shelley, vice president of programme partnerships at BBC Studios, added: “We’re thrilled to be creating a series with GFA looking at how fashion can put back more into society and the environment than it takes out. Fashion can change society as well as reflect it – we hope to tell stories that reflect a pivotal moment for the industry and one that will set a trend for sustainable future.”

#thecommunique #tc #tcn #bbc #GFA #fashion