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  • Writer's pictureThe Communiqué

AJIO has announced an 'All Stars Sale' that will begin on September 22nd.

AJIO, a fashion brand, announced that its flagship event 'All Stars Sale' will begin on September 22.

Customers may browse across 5500+ brands offering over 1.5 million handpicked fashion styles at the AJIO All Stars Sale (AASS), providing an unrivaled shopping experience. Following the sale, AJIO will launch a new ethnic brand called Ri-wah. The mid-priced brand will debut 2,000+ styles that capture timeless beauty and cultural sophistication, providing Indian women with a diverse range of exquisite and magnificent patterns to embellish their special occasions. Ri-wah's design philosophy is inspired by reinventing age-old timeless motifs and infusing them with a contemporary twist, resulting in flexible and fascinating items. Customers also like Indie Picks, W, Biba, Global Desi, Kalanikethan, Avaasa, Gulmohar Jaipur, and other ethnic brands.

Vineeth Nair, CEO of AJIO, commented on the announcement, saying, "All Stars Sale brings fashion’s biggest brands to customers giving them a truly enthralling shopping experience. In this edition, we expect continued momentum of increasing orders from smaller towns and cities. With increasing internet penetration and the introduction of 5G, more and more Indians are adopting online shopping and we expect over 10 lakh first-time shoppers to experience and shop from the 1.5M+ styles on AJIO.”

Customers can save up to 50-90% off major brands and categories, with an additional 10% off when using ICICI credit and debit cards. Adidas, Nike, Puma, Superdry, GAP, USPA, Steve Madden, Levis, Marks and Spencer, ONLY, Armani Exchange, Ritu Kumar, ALDO, Buda Jeans Co., Fyre Rose, Encrustd, SAM, Portico, Home Centre, Maybelline, Melorra, and many more are on sale.


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